{"id":20354,"date":"2023-03-16T09:30:26","date_gmt":"2023-03-16T09:30:26","guid":{"rendered":"https:\/\/fifteen-staging.fifteen.dev\/blog\/the-future-is-responsive\/"},"modified":"2023-03-09T16:58:28","modified_gmt":"2023-03-09T16:58:28","slug":"what-is-the-future-of-website-design","status":"publish","type":"post","link":"https:\/\/www.fifteendesign.co.uk\/blog\/what-is-the-future-of-website-design\/","title":{"rendered":"What is the future of website design?"},"content":{"rendered":"<div class=\"entry-content\"><p><span style=\"font-weight: 400;\">There\u2019s no doubt as we move further and further into the 21st century, web design is going to continue to become more and more important. But what really needs to be at the forefront of businesses minds is <\/span><span style=\"font-weight: 400;\">responsive website design<\/span><span style=\"font-weight: 400;\">. The majority of people are living their lives online on their mobile phones and despite this, many businesses still have dated websites that don\u2019t resize correctly on mobile devices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this blog, we look at where the future of website design is heading and explore some of the key necessities businesses need to consider when it comes to their <\/span><span style=\"font-weight: 400;\">responsive web design<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><b>What is responsive web design<\/b><b>?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Responsive web design<\/span><span style=\"font-weight: 400;\"> essentially allows websites and pages to render and display on all types of devices. Whether users are looking on desktop, tablet or mobile, <\/span><span style=\"font-weight: 400;\">responsive web design<\/span><span style=\"font-weight: 400;\"> can automatically adapt to all screen sizes. By adopting this modern web design approach, users won\u2019t become frustrated and businesses won\u2019t lose valuable business leads.<\/span><\/p>\n<h2><b>Where is the future of website design heading?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">We\u2019ve already highlighted how most people are using their mobile devices to browse the internet, and <\/span><span style=\"font-weight: 400;\">mobile-first responsive web design<\/span><span style=\"font-weight: 400;\"> is certainly the future of web design. Think about how often you use your own mobile or tablet device for web browsing. It\u2019s where most people perform local searches, check their emails, browse social media and more.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In 2022, almost <\/span><a href=\"https:\/\/www.statista.com\/statistics\/277125\/share-of-website-traffic-coming-from-mobile-devices\/#:~:text=Mobile%20accounts%20for%20approximately%20half,since%20the%20beginning%20of%202017.\"><span style=\"font-weight: 400;\">60% of overall<\/span><\/a><span style=\"font-weight: 400;\"> website traffic came from mobile devices, and this demand in mobile browsing proves just how much of a necessity a mobile-first approach really is. Taking this approach also allows you to streamline your website design and ensure you display only the key elements of your website prominently on smaller devices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And it\u2019s not just about creating a good looking static website either. With all of the technical capabilities and technologies now available, web developers and designers can create interactive elements that were once seen as impossible over a decade ago. This provides businesses the opportunity to create something truly unique to them and their brand values.<\/span><\/p>\n<h2><b>What do I need to consider for <\/b><b>responsive website design<\/b><b>?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Designing a website is an exciting experience, no matter the device or screen size you\u2019re focusing on first. However, when taking a mobile-first design approach, there are a few key necessities you need to consider.<\/span><\/p>\n<h3><b>A positive user experience is key<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Google\u2019s Insight group <\/span><a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/en-gb\/marketing-strategies\/app-and-mobile\/brand-user-experience-usability-testing\/\"><span style=\"font-weight: 400;\">carried out research<\/span><\/a><span style=\"font-weight: 400;\"> highlighting the importance of relevance and user experience, and they found that if a mobile user does not like the look of a mobile website or find what they are looking for they will leave for another website almost immediately. They also found that if a customer has had a good mobile experience, nearly 70% of users are more likely to buy from the business or company.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By considering user experience as part of your responsive website design strategy, along with regular user experience testing, you can uncover opportunities for growth and continue to improve your website.<\/span><\/p>\n<h3><b>Website speed helps to improve your rankings<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The speed at which your website loads is incredibly important. A website that loads quickly is likely to have a lower bounce rate and rank better in the search results. Google recommends that the \u2018above the fold\u2019 mobile content should load within 1 second and the entire page should load in 2 seconds. Many businesses have slow websites, because they\u2019re either using a slow shared server or have incorrectly optimised their website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google\u2019s Pierre Farr has also stated that responsive websites are better received by the search engines and rank better, as they only have a single URL and are easier to maintain then a traditional desktop website and mobile website.\u00a0<\/span><\/p>\n<h3><b>Keep your content precise and concise<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">When you\u2019re creating your content, remember your audience is looking for something specific &#8211; so give it to them. Don\u2019t purposely \u2018fluff\u2019 your content to fill space. Your content should show your audience the order of importance, as this will not only explain to the user which elements of your content are most important but it also tells search engines like Google which parts of your content are authoritative.\u00a0<\/span><\/p>\n<h2><b>Get in touch with our web design experts<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">If you are looking to update your website with a responsive design, or you\u2019re about to embark on a <\/span><span style=\"font-weight: 400;\">mobile-first responsive web design<\/span><span style=\"font-weight: 400;\"> project and you\u2019re not sure where to begin, <\/span><a href=\"https:\/\/www.fifteendesign.co.uk\/contact\/\"><span style=\"font-weight: 400;\">get in touch<\/span><\/a><span style=\"font-weight: 400;\"> with us today. Our talented web design team can provide you with expert advice and even do all of the hard work for you.<\/span><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"There\u2019s no doubt as we move further and further into the 21st century, web design is going to continue to become more and more important. But what really needs to be at the forefront of businesses minds is responsive website design. The majority of people are living their lives online on their mobile phones and [&hellip;]","protected":false},"author":84,"featured_media":20355,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1676,1680],"tags":[],"class_list":["post-20354","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-design","category-web-development"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Is The Future Of Website Design? | Fifteen<\/title>\n<meta name=\"description\" content=\"We look at where the future of website design is heading and explore key necessities of responsive web design.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fifteendesign.co.uk\/blog\/what-is-the-future-of-website-design\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is the future of website design?\" \/>\n<meta property=\"og:description\" content=\"We look at where the future of website design is heading and explore key necessities of responsive web design.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.fifteendesign.co.uk\/blog\/what-is-the-future-of-website-design\/\" \/>\n<meta property=\"og:site_name\" content=\"Fifteen\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/FifteenDesign\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-16T09:30:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.fifteendesign.co.uk\/wp-content\/uploads\/2022\/12\/future-responsive-website-design.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kyle Lindsay\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kyle Lindsay\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What Is The Future Of Website Design? 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