{"id":21208,"date":"2024-02-06T12:15:37","date_gmt":"2024-02-06T12:15:37","guid":{"rendered":"https:\/\/fifteen-staging.fifteen.dev\/blog\/give-your-website-some-love-this-valentines\/"},"modified":"2025-01-22T13:02:31","modified_gmt":"2025-01-22T13:02:31","slug":"3-ways-to-incorporate-valentines-design-to-your-website","status":"publish","type":"post","link":"https:\/\/www.fifteendesign.co.uk\/blog\/3-ways-to-incorporate-valentines-design-to-your-website\/","title":{"rendered":"3 ways to incorporate Valentine\u2019s design to your website."},"content":{"rendered":"

In the run up to Valentine\u2019s Day, many brands will be putting a lot of focus into their <\/span>Valentine\u2019s Day campaigns<\/span><\/a>, whether that\u2019s sharing a special discount, running a competition or simply putting some extra love into their posts. But one area every business should be sharing the most love is their website.<\/span><\/p>\n

Your website is the backbone to your business and it\u2019s most likely where your customers will be heading to from your campaigns, so why wouldn\u2019t you put the same amount of love into it just like your campaigns? Keep reading as we share three really simple ways to incorporate <\/span>Valentine’s design<\/span> to your website so it\u2019s fresh and up-to-date with current trends.<\/span><\/p>\n

1. Consider giving your website a Valentine\u2019s makeover<\/h2>\n

When we say makeover, we don\u2019t mean a complete <\/span>redesign of your website<\/span><\/a>. We mean updating images and content across your website to give it a fresh look. You\u2019d be surprised how a subtle change can make such a difference to your website, not only for users who might be visiting your website on a regular basis, but also for Google.<\/span><\/p>\n

The more you\u2019re <\/span>updating website content<\/span>, the more it works in your favour. Google prioritises websites that are up-to-date and by simply updating a few images and some of your content, you\u2019ll have a better chance of ranking much higher on the search engine. If you are looking for a way of shaking things up, focus on redesigning some of your key landing pages. For example, update a particular service page, an appeal page, or give your homepage a small refresh.\u00a0<\/span><\/p>\n

Making these kinds of changes on your website, and then testing these changes based on conversion rates will not only help to improve your website’s user journey, but also your <\/span>lead generation<\/span><\/a> as you can see how your audience reacts to your changes and where they\u2019re engaging the most on your website.<\/span><\/p>\n

2. Change up your branding for Valentine\u2019s<\/h2>\n

Refreshing your branding in the run up to Valentine\u2019s Day is a great way to incorporate <\/span>Valentine\u2019s design<\/span> to your website. Again, this doesn\u2019t mean undergoing a whole brand logo refresh, but simply adding some Valentine\u2019s graphics to your logo. For example, you could add love hearts, or rose petals to your logo, or why not change up your fonts and colour scheme? Consider adding reds and pinks to your branding to really get into that romantic theme.<\/span><\/p>\n

However you choose to update your branding, be sure to update this across all of your marketing channels for consistency. This may include <\/span>social media<\/span><\/a>, <\/span>email marketing<\/span><\/a> and <\/span>PPC (pay-per-click) marketing<\/span><\/a> for example. It\u2019s also worth updating your branding assets at least two weeks in the run up to Valentine\u2019s Day, as this will allow for plenty of time for your audience to adjust to the change.<\/span><\/p>\n

3. Don\u2019t forget about your blog<\/h2>\n

Incorporating <\/span>Valentine\u2019s design<\/span> to your website isn\u2019t just about incorporating creative designs, it\u2019s also about <\/span>updating website content<\/span> such as your blog. There are so many benefits to blogging, the main one being adding another page of keyword rich content for both your users and for Google.\u00a0<\/span><\/p>\n

Posting regular content like a blog not only shows Google you\u2019re updating your website which helps you rank higher in search engines as we\u2019ve mentioned, but also helps position you as a thought-leader in your industry, which instils trust with your audience.<\/span><\/p>\n

The most common worry many brands have about blogging is finding the time to write a blog and finding something to write about. Seasonal events like Valentine\u2019s Day are the perfect opportunity for you to show off how your brand is celebrating the special occasion. For example, if you\u2019re an ecommerce business, you could write a blog about a limited edition product you\u2019re selling and how your customers can use it. This will also give you an opportunity to share your blog across your social media channels and increase your exposure..<\/span><\/p>\n

If you\u2019re worried about finding blog topics, create a content calendar ahead of Valentine\u2019s Day so you can clearly plan what you will write about and when you\u2019ll post. You could also speak to your colleagues for some inspiration or take a look at our blog for <\/span>tips for blog idea generation<\/span><\/a>.<\/span><\/p>\n

Looking for more Valentine\u2019s design advice?<\/h2>\n

We\u2019ve only really scratched the surface when it comes to <\/span>Valentine\u2019s design<\/span> – there\u2019s so much more your business can do to celebrate this holiday in style and enjoy all the benefits it can bring. If there\u2019s one thing you take from this blog, it\u2019s to never underestimate the <\/span>importance of updating website content<\/span>.<\/span><\/p>\n

If you\u2019d like to learn more about how else you can incorporate <\/span>Valentine\u2019s design<\/span> to your website, <\/span>get in touch<\/span><\/a> with us today. Our expert <\/span>team of designers<\/span><\/a> can create you flawless designs and our <\/span>marketing specialists<\/span><\/a> can devise you a killer strategy to ensure your brand stands out from the crowd.<\/span><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"In the run up to Valentine\u2019s Day, many brands will be putting a lot of focus into their Valentine\u2019s Day campaigns, whether that\u2019s sharing a special discount, running a competition or simply putting some extra love into their posts. But one area every business should be sharing the most love is their website. Your website […]","protected":false},"author":84,"featured_media":21209,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1686,953,1676],"tags":[],"class_list":["post-21208","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","category-digital-marketing","category-web-design"],"acf":[],"yoast_head":"\n3 ways to incorporate Valentine's design to your website | Fifteen<\/title>\n<meta name=\"description\" content=\"We share three really simple ways to incorporate Valentine's design to your website so it\u2019s fresh and up-to-date with current trends.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fifteendesign.co.uk\/blog\/3-ways-to-incorporate-valentines-design-to-your-website\/\" \/>\n<meta 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