{"id":21745,"date":"2020-05-12T13:36:24","date_gmt":"2020-05-12T12:36:24","guid":{"rendered":"https:\/\/fifteen-staging.fifteen.dev\/blog\/down-with-brainstorming-here-are-some-fun-ways-to-get-creative\/"},"modified":"2023-10-17T16:49:29","modified_gmt":"2023-10-17T15:49:29","slug":"down-with-brainstorming-here-are-some-fun-ways-to-get-creative","status":"publish","type":"post","link":"https:\/\/www.fifteendesign.co.uk\/blog\/down-with-brainstorming-here-are-some-fun-ways-to-get-creative\/","title":{"rendered":"Down with brainstorming! Here are some fun ways to get creative"},"content":{"rendered":"
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Coming up with creative ideas for content is tricky. At work especially, it can be difficult to relax and find the time and space to let your creativity flow. To help you shake off those cobwebs and get the creative juices flowing, we have found 6 ways to get creative without brainstorming.\u00a0<\/p>\r\n\r\n\r\n\r\n

All of these activities can be as exercises to loosen up or as the reason for meetings themselves. Shake things up. Maybe do one or two before a strategy meeting or book some time away from the office and do all of them! Whatever you decide, these ideas will help you free up your mind and think up some new and interesting ways to create.\u00a0<\/p>\r\n\r\n\r\n\r\n

Word Banking<\/h2>\r\n\r\n\r\n\r\n

Word banking is similar to word association exercises. However, this isn\u2019t your garden variety word association game. Where word association focuses on pairing one word with another, word banking expands the thinking. Give your colleagues a few topics or themes, and ask them to come up with as many terms relating to them. This scope allows your team to get the obvious answers out of the way and dig deep to find connections that may not have been obvious without considered thinking.\u00a0<\/p>\r\n\r\n\r\n\r\n

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Once you\u2019ve got a whole bunch words written down, take a look and draw lines between words with possible connections. This allows you to find unique perspectives and create something truly special.\u00a0<\/p>\r\n\r\n\r\n\r\n

Word Dissociation\u00a0<\/h2>\r\n\r\n\r\n\r\n

Word dissociation is the evil twin of word association. Instead of finding the connections between words, this little exercise challenges you to think quickly and break tired associations. The human brain is an incredible tool and does a lot of legwork to save you time.<\/p>\r\n\r\n\r\n\r\n

Challenge your notions<\/h2>\r\n\r\n\r\n\r\n

Take a topic or word, go around the room and try to think of words completely disconnected from the subject. This antithetical approach gives you a unique perspective and allows you to see your subject in a new light.<\/p>\r\n\r\n\r\n\r\n

Break Barriers<\/h2>\r\n\r\n\r\n\r\n

Assumptions exist in every facet of our lives. Work is no different. You may have assumptions on who might a website or service. Why not have a creative discussion and question your assumptions.\u00a0<\/p>\r\n\r\n\r\n\r\n

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Draw up a list of assumptions for your team to discuss. Choose some which are likely and some which are wildly inaccurate. During the exercise be respectful and understanding, you and your team may just break new ground and find a new way to approach a problem.\u00a0<\/p>\r\n\r\n\r\n\r\n

Break down the barriers on what you think customers want or what will work and try to change your mindset. This fresh perspective can open the door to new ideas and allow you to find that creative angle your competitors are missing.\u00a0<\/p>\r\n\r\n\r\n\r\n

No Notes<\/h2>\r\n\r\n\r\n\r\n

\u2018No Notes\u2019 challenges you to ditch the tech and write what you think. Choose a topic and just write what you know about it. It can be anything, quotes, random facts, and even feelings. By doing this you free yourself of the crutch of data and research before it\u2019s necessary. Ideas come from freedom so before researching your topic try \u2018No Notes\u2019 with your team.\u00a0<\/p>\r\n\r\n\r\n\r\n

Six Thinking Hats<\/h2>\r\n\r\n\r\n\r\n

This activity developed by the famed psychologist\u00a0Edward de Bono\u00a0breaks down your topic into six areas to allow you and your team to fully explore an idea. To do this, give each of your team members a \u2018hat\u2019. Each hat has a unique colour and role in the discussion.\u00a0<\/p>\r\n\r\n\r\n\r\n